Massproduktions adds a new bold colour inspired by The Tokyo Tower to their Tio collection
“Pure Red is a strong red hue with a lot of confidence. We have previously worked with colours that blend into nature. This one is more urban in its appearance, inspired by the Tokyo Tower, the Golden Gate Bridge and Centre George Pompidou”
– Magnus Elebäck
The colour was chosen to explore a palette often used in industrial settings and has become synonymous with the brand’s core values of creativity, quality, and innovation.
The Tio collection, designed by Chris Martin and originally launched in 2009, is one of Massproductions’ most popular collections.
Pure Red is a heavy duty UV-resistant powder coat that is extremely durable in all weather conditions.
“A color for those who are bold enough to stand out”
– Magnus Elebäck
More designs from Massproductions:
Stockholm Creative Edition – February 3–7, 2026
Stockholm Creative Edition 2026: A Renewed Vision for Swedish Design Stockholm Creative Edition returns with …
Club Chair Astro design by Chris Martin – Massproductions
The new Club Chair is inspired by planetary orbits Its unique steel tube rings create …
Premiere of Scandinavian Design Embassy @ Finnish ambassador’s residence in Dublin
Scandinavian Design Embassy is a new joint initiative by the Nordic countries to promote and …
The Spark armchair by Chris Martin – Massproductions
The Spark armchair emerged from a study of comfort, lightness and materials Lightness and comfort …
Woodwerk by Massproductions Crowned Furniture of the Year
Woodwerk by Massproductions Crowned Furniture of the Year At the prestigious Residence Stora Formpris 2024 …
Patch Sofa system design by Chris Martin – Massproductions
Patch is characterized by its distinctive lozenge shaped backrest panels and features a construction that …
Memory Mirror a series of mirrors in polished stainless steel by Massproductions
Memory Mirror, a series of mirrors in polished stainless steel. The mirrors are characterized by …
Massproductions adds a new bold colour to The Tio collection design by Chris Martin
Massproduktions adds a new bold colour inspired by The Tokyo Tower to their Tio collection …
Gridlock a wall-mounted shelving system design by Chris Martin – Massproductions
Massproductions is expanding into a new product category with a wall-mounted shelving system named Gridlock …
Silent Bench by Chris Martin for Massproductions
Silent Bench A geometric bench with a strict form in solid beech. The open surface …
The winners of Scandinavian Design Awards 2023
We are happy to announce the winners of the newly established Scandinavian Design Awards, selected …
An exploration of the X-factor of design at a new exhibition @ Sven-Harrys konstmuseum
Sven-Harrys konstmuseum launches 2023 by asking the question: “Where does the art start?” The museum …
Massproductions launches “BAM!” sofa by Chris Martin
Massproductions launches “BAM!”, a sofa reduced to its basic geometry with two block shaped volumes …
Massproductions launches Jump, a neat armchair
Massproductions launches Jump, a neat armchair with a seat floating freely in a slim steel …
Swedish Design Moves Milan
Sweden is back in Milan with HEMMA gone wild For most Swedes, the idea of …
The Rose Chair by Chris Martin – Massproductions
Rose Chair from Massproductions – A challenge for technology and material During the Stockholm Design …
The Harry stool by Chris Martin – Massproductions
The Harry stool draws its visual language from traditional Japanese joinery techniques and Torii shrine …