Jin by Jin Kuramoto

The unique structure of Jin has ideally been realized by shaping thin layers of flax fibres on top of each other, forming a strong shell around a core of air, making the surface the actual structure of the chair.

Design quality is the common factor for award-winning products
“Winning the Red Dot: Best of the Best is a very special honour, because only a very small percentage of entries are granted this distinction. It is well-deserved recognition for a wonderful design achievement and proof that the award-winning companies are amongst the best in design. Consumers can rely on the first-class design quality of the winning products, because they were tested and selected by an experienced jury according to strict assessment criteria,” said Professor Dr. Peter Zec, founder and CEO of Red Dot, in reference to the winners.

Experience and expertise get straight to the point
The Red Dot Award: Product Design is one of the world’s largest design competitions. In 2019, designers and manufacturers from 55 countries entered more than 5,500 products in the competition. Only 1.5% of the objects entered won a Red Dot: Best of the Best. The international jury comprises experienced experts from different disciplines and has been convening for more than 60 years in order to select the year’s best designs. During an adjudication process that spans several days, they try out the products, discuss them and ultimately reach a well-founded decision regarding the design quality of the entries. True to the motto “In search of good design and innovation”, their assessment focuses on criteria such as the level of innovation, functionality, formal quality, longevity and ergonomics.

Success to be celebrated at the award ceremony
On 8 July 2019, Offecct AB will celebrate its success during the award ceremony. As part of the Red Dot Gala, the international design scene will convene and the winners of the Red Dot: Best of the Best will receive their trophies on stage at Essen’s Aalto-Theater. The subsequent Designers’ Night in the Red Dot Design Museum Essen provides an excellent opportunity for networking. In addition, Jin will be added to the “Design on Stage” exhibition during the party, which presents all of the award-winning products. From that date, Jin will also be on show in the Red Dot Design Yearbook, online and in the Red Dot Design App.

Bio Jin Kuramoto
The studio applies its strong, clear and innovative design philosophy to products in the furniture, home electronics, automotive and daily necessities markets.Jin Kuramoto graduated from Kanazawa College of Art in 1999 and founded his own design studio in Tokyo in 2008. The studio applies its strong, clear and innovative design philosophy to products in the furniture, home electronics, automotive and daily necessities markets. The studio’s clients include brands such as Arflex Japan, Toyota, Nikon, Sony, Audio-Technica and Honda.